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Health and Rehabilitation Center Construction Project of Changchun City

Information Source: Jilin Provincial Commercial Information Center
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1. Introduction to the Project

1.1 Project background

1.1.1 Product introduction

The project is located in Jingyue High-tech Industrial Development Zone. The Health and Rehabilitation Center is an institution that integrates professional health management and rehabilitation services. It has a professional team and advanced equipment, providing traditional Chinese medicine (TCM) therapy, physical therapy, exercise rehabilitation, psychological counseling, nutritional guidance and other services. It has comfortable accommodation and outdoor activity space, focusing on the rehabilitation of skeletal muscles, cardiovascular system, nervous system, obesity and metabolic syndrome, psychology and other aspects, so as to help the customers recover and maintain physical and mental health, and improve their quality of life.

1.1.2 Market prospect

(1) Current market situation of health and rehabilitation services  

With the intensification of global and Chinese aging phenomenon, the number and proportion of elderly population continue to rise, and the demand for elderly health services has significantly increased. In China, the demand for the health and rehabilitation market is strong, with a large and continuously expanding market size.

The health and rehabilitation industry is centered around health preservation, integrating numerous fields and departments to form a comprehensive industry. It aims to provide comprehensive physical and mental health services for people, with enormous development potential and market demand. The continuous progress of technology and policy support will promote the sustainable development of the health and rehabilitation industry and contribute more to the cause of human health.

The health and rehabilitation industry includes multiple segmented markets, such as elderly health services, health products, healthy food, TCM health preservation, health management services, fitness equipment and sports equipment, real estate (providing apartments for the elderly, etc.), insurance (providing pension insurance, health insurance, long-term care insurance, etc.), and finance (providing savings, wealth management and other financial services), etc. These segmented markets offer a wide range of products and services to meet the diverse health demands of the elderly.

Elderly health services include multiple aspects such as health promotion, disease prevention, medical rescue, rehabilitation nursing, long-term care, psychological care, and health education. With the increasing demand for health among consumers, the market demand for health products and healthy food continues to grow. TCM health preservation includes TCM health tourism, and immersive interactive experience of TCM culture, etc. As for health management services, with the application of technologies such as big data and artificial intelligence, customized health management solutions have become possible. Health and rehabilitation tourism integrates multiple business forms such as elderly care, health preservation, medical care, culture, hotels, and sojourn, forming a complex and diverse industrial system.

The health and rehabilitation industry is fiercely competitive, but the market concentration is gradually increasing. There are both traditional brands and many emerging companies joining in the industry. Meanwhile, many companies have realized that health and rehabilitation projects not only require hardware facilities, but the software and services are also crucial. Some enterprises with strong product development capability, comprehensive service system, and good brand influence, such as Taikang Community and Everbright Senior Healthcare, have taken a leading position in the market.

With the increase in the number and proportion of elderly population, the demand for elderly health services has significantly increased. The Chinese Government attaches great importance to the development of the health and rehabilitation industry and has introduced a series of supportive policies, such as tax incentives, funding subsidies, project support, etc., providing strong guarantees for the healthy development of the industry.

The application of new technologies has improved the intelligence level of health and rehabilitation services, providing more convenient and efficient services for the elderly. For example, the application of intelligent health monitoring devices, remote medical services, and health management software, etc. in the elderly health service market is becoming increasingly widespread. With the increasing requirement for quality of life among the elderly, their demands for health and rehabilitation services will become more diverse and personalized. This will promote the continuous innovation and development of the health and rehabilitation service industry, providing higher quality and diversified services.

(2) Prospect analysis of health and rehabilitation services

With the intensification of global and Chinese aging trends, the number and proportion of elderly population are constantly increasing, and the demand for elderly health services has significantly increased. According to data, the market size of big data in China has reached 7,712.7 billion yuan in 2023 and approximately 9 trillion yuan in 2024. Among which, the market size of elderly health services has exceeded 500 billion yuan RMB and is expected to continue to maintain a high-speed growth in the coming years. It is expected that by 2029, the market size of elderly health service industry in China will reach 3.5 trillion yuan, with an average annual growth rate of 15%. In addition, the health and rehabilitation tourism market has also shown enormous development potential. The market size of health and rehabilitation tourism in China has approached 90 billion yuan in 2023 and is expected to approach 160 billion yuan in 2029.

The state’s policy support for the health and rehabilitation industry continues to increase, promoting the intelligent and personalized development of health and rehabilitation services. New technologies such as artificial intelligence and big data are being more widely applied in health and rehabilitation services. The home-based and community-based elderly care models will become the development trend in the future, meeting the increasing demand of the elderly for home-based elderly care. In addition, the construction of rural health and rehabilitation cultural tourism will also develop rapidly, promoting the integrated development of rural health and rehabilitation and rural revitalization.

In the future, health and rehabilitation services will pay more attention to personalized, intelligent, and integrated development. With the retirement of the population born in the 1960s, their demand for health investment, preventive care, lifelong learning, and other aspects will increase, leading the era of quality elderly care. The health and rehabilitation service market will evolve from niche to mass market, and from elderly care to enjoying the elderly life. However, the health and rehabilitation service market also faces some challenges, such as how to improve the differentiated operation level of elderly care institutions, and how to solve the problem of revenue and expenditure balance.

To sum up, the health and rehabilitation service market has broad prospect and enormous development potential, and will have further development as driven by the policy support and technological progress. ‌

1.1.3 Advantageous conditions of project construction

(1) Policy conditions

In the Outline of the “Healthy China 2030” Plan issued by the State Council in 2016, it was pointed out that we should promote the integration of health with pastoral life, elderly care, culture, tourism, the Internet, fitness and leisure, and food, to promote the upgrading of new health industries, new business forms, and new models, as well as the evolution of the industrial chain. Since then, the state has successively issued policy documents to vigorously encourage the development of the health and rehabilitation industry.

In the Guiding Opinions on Promoting the Development of Health Tourism jointly issued by the National Health Commission, the National Development and Reform Commission, the Ministry of Finance, the Ministry of Culture and Tourism, and the National Administration of Traditional Chinese Medicine, it was proposed that: by 2030, we should establish a relatively complete health tourism service system, greatly improve the capacity of health tourism services, gradually optimize the development environment, attract more domestic and foreign tourists to take China as a health tourism destination, and elevate the development level of the industry.

(2) Talent advantages

Jingyue High-tech Zone has gathered nearly 100,000 talents of all kinds, among which the proportion of professional and technical talents is as high as 70%, demonstrating the strong attraction of the zone to high-level talents. In addition, 46.76% of employees have a bachelor's degree, and 15.54% have a master's degree or above. Such a high-education structure has laid a solid foundation for the high-quality development of the local economy‌. Jingyue High tech Zone has formed a positive interaction between talent and industry by promoting integrated innovation in “industry, education, science, and people”.

(3) Location advantages

Changchun has a well-developed transportation network‌, with multiple modes of transportation including railways, highways, aviation, and water transportation. Changchun is the intersection of multiple railway trunk lines such as Harbin-Dalian Railway, Beijing-Harbin Railway, and Jilin-Hunchun Railway, as well as the starting point or passing point of multiple highways such as Beijing-Harbin Expressway and Harbin-Dalian Expressway. Changchun Longjia International Airport is one of the largest aviation hubs in Northeast China, with nearly 100 domestic and international routes.‌ Changchun City has an important strategic position in the Northeast Asia Economic Circle ‌. As an international metropolis in Northeast Asia, Changchun is an important hub connecting Northeast China and North China, as well as a significant political, economic, and cultural center in Northeast China.

Jingyue High-tech Zone is located in the southeast of Changchun City, with a regional area of 478.8 square kilometers and a built-up area of 62.5 square kilometers. Such geographical location makes Jingyue High-tech Zone an important area in Changchun City, connecting the city's main transportation network.

(4) Industrial advantages

At the 2023 China Biotech Innovation Conference, the competitiveness ranking of China's biomedical parks was announced. The biomedical industry in Changchun High-tech Industrial Development Zone increased by 2 places in the comprehensive competitiveness ranking, ranking 14th in China, achieving a leap for three consecutive years.

Changchun New Area is the industrial core area of the first batch of national biological industry bases, the largest vaccine production base in Asia, and the largest gene drug production base in China. As an important growth pole for the development of the medical industry in Jilin Province and Changchun City, Changchun New Area has built a relatively complete medical and health industry chain and industrial ecosystem, and planned and constructed a “Changchun Medicine Valley” covering an area of 23.2 square kilometers with high standards.

“Changchun Medicine Valley” has gathered a group of industry-leading enterprises such as Changchun High-tech, GenSci, BCHT and Dirui Industrial, and 210 biomedical and health-related enterprises, including 26 enterprises above designated size, 79 high-tech enterprises, and 45 professional, precision, special and new enterprises. In 2022, the industrial output value of enterprises above designated size was 23.6 billion yuan, a year-on-year growth of 22.3%, accounting for 30.4% of the industrial output value of the whole district; the total output value accounted for 81.6% of the city's biomedical industry and nearly 33.7% of the province, putting the city at the top among all cities in the province.

1.2 Contents and scale of project construction

The project covers an area of 35,000 square meters. Planned and designed according to the internationally advanced rehabilitation concepts and standards, the Health and Rehabilitation Center will be divided into the following functional areas:

Medical Rehabilitation Area: This area is equipped with advanced rehabilitation medical equipment, and provides professional rehabilitation services.

Health Care Area: This area has hot spring baths, TCM massage, acupuncture & moxibustion and other services to help people recuperate and strengthen their physique.

Leisure Resort Area: This area provides comfortable accommodation and leisure & entertainment facilities, allowing guests to enjoy health and rehabilitation and relax themselves.

Health Education Area: This area regularly holds health lectures and training courses to popularize health knowledge and raise people's health awareness.

The specific construction scale is as follows:

Medical Rehabilitation Building: Covering a building area of about 3,000 square meters, it includes rehabilitation rooms, physical therapy rooms, psychological counseling rooms, and so on.

Health Care Center: Covering a building area of about 2,000 square meters, it includes hot spring baths, massage rooms, acupuncture & moxibustion rooms, and so on.

Leisure Resort Hotel: Covering a building area of about 5,000 square meters, it provides high-standard accommodation services and leisure & entertainment facilities.

Health Education Center: Covering a building area of about 1,000 square meters, it features multifunctional classrooms and exhibition areas.

1.3 Total investment of the project and capital raising

1.3.1 Total investment of the project

The total investment of the project is 300 million yuan, including the construction investment of 240 million yuan.

1.4 Financial analysis and social evaluation

1.4.1 Main financial indexes

After the project reaches the production capacity, its annual sales income will be 370.37 million yuan, its profit will be 111.11 million yuan, its investment payback period will be 4.7 years (after the tax, including the construction period of 2 years), and its return on investment will be 37.04%.

Note: “10 thousand yuan” in the table is in RMB

1.4.2 Social evaluation

The personalized treatment plan and comfortable rehabilitation environment provided by the rehabilitation center allow many patients to enjoy professional medical services and feel the warmth of home. In addition, the center actively collaborates with communities to conduct health lectures and disease prevention education activities, further enhancing public health awareness. These measures not only enhance the trust of community residents in the Health and Rehabilitation Center, but also win widespread praise from the society.

1.5 Cooperative way

Sole proprietorship, joint venture and cooperation.

1.6 What to be invested by the foreign party

Funds, other ways can be discussed in person.

1.7 Site selection of project

Jingyue High-tech Industrial Development Zone

1.8 Progress of the project

Project planning phase.

2. Introduction to the Partner

2.1 Basic information

Name: Changchun Jingyue High-tech Industrial Development Zone Management Committee

Address: 1572 Fuzhi Road, Nanguan District, Changchun City, Jilin Province

2.2 Overview

Changchun Jingyue High-tech Industrial Development Zone (hereinafter referred to as Jingyue High-tech Zone) was established in 1995, promoted to a National High-tech Industrial Development Zone in 2012, and approved as a National Independent Innovation Demonstration Zone in April 2022. Located in the southeast of Changchun City, it covers a regional area of 478.8 square kilometers and an urban built-up area of 62.5 square kilometers, and has 3 designated towns and 7 subdistrict offices, 35 villages and 39 communities under its jurisdiction, with a population of 408,700. It has successively obtained national titles such as National Service Industry Comprehensive Reform Pilot Zone, National E-commerce Demonstration Base, National Advertising Creativity Demonstration Park, National Modern Service Industry Digital Media Industrialization Base, National Information Consumption Pilot Zone, National Cultural and Technological Integration Demonstration Base, and National Smart City Pilot. In 2022, the gross domestic product (GDP) of the region reached 43.26 billion yuan, and the district-level fiscal revenue from the general public budget was 619 million yuan.

The digital economy, film, TV & cultural tourism, and modern service industry are the three leading industries in our district. In the digital economy industry, our district is a digital economy industry cluster area in the province and the core area of digital economy development in the city. We have planned a digital economy industrial park covering an area of nearly 4 million square meters and being promoted in phased construction. The starting area has attracted many high-quality enterprises such as JDT, Digital China, and Dongshu Technology to settle in. The projects under construction in the core area, such as Changfa Computing Power Center and Jingyue Future City, are speeding up consolidating the computing power “base” and introducing leading enterprises such as NetEase, Unicom and Xiangyun. Qiming Information and Huicheng Technology have been included in the list of industrial enterprise digital transformation system solution service providers of the city. In this way, we have initially realized digitally empowering the primary, secondary and tertiary industries and serving the government, enterprises and people's livelihood. In the film, TV & cultural tourism industry, we have created the international film capital project in collaboration with Wanda, built “six bases” of film & TV shooting, film & TV and cultural tourism, film & TV headquarters, digital film & TV, film & TV education, and film & TV incubation with high standards, and located key projects such as Wanda Studios, Golden Hall, and Wanda Mall; we have collaborated with Changying to build Changying headquarters and anti-Japanese themed film & TV shooting locations, mainly the dual IP of “Wanda + Changying”. We have launched the 5A-level scenic spot upgrade project for Jingyuetan, and the Digital Intelligence Innovation Laboratory of the Museum of the Imperial Palace of the Manchu State has been selected as one of the top ten cultural relics tourism scenic spots in innovative development capabilities in China. In the modern service industry, we have attracted leading enterprises such as Northeast Securities, FAW Finance, and Jilin Agricultural Investment to settle in, initially forming the backbone support of Jingyue Financial Service Center. We have accelerated the transformation of agricultural scientific and technological achievements, and the new development model of “Internet + agriculture + finance” of the Brick “Douyeyun” supply chain digital intelligence industrial park and “Jirouyun” Internet trading platform is running well. We make every effort to build the construction industry, introduce support policies for the construction industry, and attract construction enterprises to settle in. Currently, there are 23 enterprises intended to settle in, and 13 enterprises that have completed registration in the district, and the construction area to be used is expected to be 13,000 square meters.

2.3 Contact method

2.3.1 Contact method of cooperator

Contact person: Yuan Na

Tel: +86-431-84533752

E-mail: yuannamail@163.com

2.3.2 Contact method of the city (prefecture) where the project is located

Contact unit: Changchun Cooperation and Exchange Office

Contact person: Zhang Junjie

Tel: +86-15704317930

Fax: +86-431-82700590

E-mail: xmc82763933@163.com

(责任编辑:李光辉)
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