1. Introduction to the Project

1.1 Project background

1.1.1 Product introduction

This project aims to build an international professional aerospace exhibition center in Jilin Economic and Technological Development Zone, characterized by physical display, trade negotiations, academic exchanges, and flight performances.

Aviation exhibition is the abbreviation for aerospace exhibition or expo. The modern aviation exhibition originated from early human aviation activities and emerged with the growth of the aviation industry and the development of aviation technology. It gradually became an international professional aviation and aerospace expo characterized by physical displays, academic exchanges, flight performances, and trade negotiations. It is also an important window to showcase the development achievements, latest developments, and mainstream advanced technology of the world’s aviation and aerospace industry.

1.1.2 Market prospect

1. Current situation of the aerospace industry

Worldwide, the revenue scale of the aerospace industry continues to grow, with the proportion of commercial aerospace revenue increasing year by year, demonstrating a strong trend towards marketization. At the same time, the air passenger service is gradually recovering, although still affected by the COVID-19 pandemic, overall showing a positive recovery trend. In 2021, the global aerospace industry’s revenue scale was $386.4 billion, a year-on-year increase of 4.1%. From the perspective of the composition of the global aerospace industry, the development of the global aerospace industry is still dominated by the satellite industry. In 2021, the global satellite industry accounted for 72.3% of the aerospace industry; the non-satellite industry accounts for 27.7%. The global passenger traffic volume slightly recovered in 2021. The International Civil Aviation Organization’s analysis of the economic impact of COVID-19 on civil aviation shows that the number of passengers worldwide reached 2.3 billion, which is 49% of the pre-pandemic level (2019) and an increase from the 60% decline in 2020. The global aerospace market size in 2023 is $570 billion (+7.4% year-on-year), of which the global commercial aerospace market size is $445 billion (+5% year-on-year), accounting for 78% and dominating the market. The global aerospace market size in 2024 is $596 billion.

In China, the development of the aerospace industry has achieved remarkable achievements that have attracted worldwide attention. In recent years, civil aviation has vigorously promoted the construction of airport and route networks, and has laid out and constructed four world-class airport clusters and hub airports in regions such as Beijing-Tianjin-Hebei, Yangtze River Delta, Guangdong-Hong Kong-Macao Greater Bay Area, and Chengdu-Chongqing. At the same time, it has supported the construction of central and western and regional airports through policies, funds, and other aspects, resulting in a more balanced airport system structure. In terms of aerospace, by 2023, China’s aerospace industry will have completed nearly 70 space launches, becoming a new milestone in China’s aerospace industry. And significant breakthroughs have been made in the development of carrier rocket engines, solid fuel rockets, and reusable spacecraft. Significant achievements have been made in promoting China’s major aerospace flagship projects such as manned spaceflight and Beidou, building large-scale space infrastructure, and advancing the construction of constellations such as remote sensing satellites and communication satellites. With the advancement of technology and the development of society, the aerospace industry is constantly changing and innovating, with commercialization, democratization, miniaturization, intelligence, and other new trends becoming the future development.

In 2023, China launched 67 rockets, of which 13 were private commercial rockets and 12 were successfully launched into orbit, accounting for 18% of the total successful launches for the year. Breakthroughs have been made in key technological fields such as liquid oxygen methane engines and reusability for commercial launch vehicles, filling the gaps in related fields. Currently, China has 1059 satellites in orbit, of which 492 are commercial satellites, accounting for nearly 50%.

In addition, according to statistics from China Aerospace Industry Quality Association, from 2015 to 2020, China’s commercial aerospace output value exceeded 376.42 billion yuan to trillion yuan, with an average annual growth rate of 22%. The size of China’s commercial aerospace market exceeded 2.3 trillion yuan by 2024.

The aerospace industry is not only a symbol of technological progress, but also brings enormous business opportunities to multiple related industries.

2. Current situation of the low-altitude economy industry

Low altitude economy is a comprehensive economic form that is driven by various low altitude flight activities of manned and unmanned aerial vehicles, radiating and driving the integrated development of related fields. The low altitude economy has the characteristics of a long industrial chain, high technological content, and concentrated innovation factors, which can greatly improve production efficiency and quality of life, and reshape people’s production and lifestyle.

The application of low altitude economy in the tourism industry is mainly reflected in low altitude tourism. Through low altitude flight activities, unique perspectives and experiences can be provided to meet tourists’ demand for fresh and exciting tourism. The innovative significance of low altitude economy for the tourism industry lies in its ability to activate and drive new types of consumer demand. Through low altitude tourism, the types and forms of tourism products can be enriched, and the utilization efficiency of tourism resources can be improved.

The driving effect of low altitude economy on the development of tourism is mainly reflected in promoting the three-dimensional and diversified development of tourism. Through low altitude flight activities, the spatial and temporal scope of tourism activities can be expanded, providing a more diverse tourism experience. In addition, the development of low altitude economy can also drive the development of related industries, form a complete industrial chain, and further promote the development of tourism industry.

At the end of 2023, the low altitude economy was proposed as a strategic emerging industry, and the Central Economic Work Conference explicitly proposed to “build several strategic emerging industries such as bio-manufacturing, commercial aerospace, and low altitude economy”; the low altitude economy will be included in the government work report for the first time in 2024.

As of 2024, there are over 67000 enterprises in China’s low altitude economy sector. From the perspective of establishment time, the number of newly established enterprises in the past five years has reached nearly 21000, and the proportion of enterprises established in the past decade is close to 80%. From a regional distribution perspective, over 60% of enterprises are located in the central southern and eastern regions of China, mainly concentrated in Guangdong Province, Jiangsu Province, Hunan Province, Zhejiang Province, Shandong Province and other areas. The proportion of enterprises in the northern region is about 12.6%, mainly concentrated in Beijing, Hebei Province, and Tianjin.

Low altitude economic aircraft can be classified according to their flight range and altitude: consumer grade drones are mainly used below 120 meters; Industry grade drones are mainly used for real-time logistics distribution, urban management, etc. within a range of 120-300 meters; Industry grade drones are mainly used for express logistics within 300-1000 meters; At 1000-6000 meters, manned aircraft such as helicopters and eVTOL, etc. are mainly used. By now, the main products in the low altitude field that have attracted much attention include eVTOL (electric vertical takeoff and landing aircraft), unmanned aerial vehicles (consumer and industrial), helicopters, traditional fixed wing aircraft, etc.

In the combination of low altitude economy and tourism, low altitude tools such as helicopters, hot air balloons, and gliders have become relatively mature and gradually become the choice for tourists to experience novelty. Although the electric vertical takeoff and landing aircraft (eVTOL) is still in the stage of product certification and airworthiness approval, its application prospects in scenic experiences are widely expected to become the first application scenario for low altitude economy in the tourism industry.

3. Current situation of the exhibition industry

Exhibition refers to collective activities such as conferences, exhibitions, and large-scale events. Its definition includes regular or irregular, institutional or non institutional mass social activities formed by many people gathering together in a certain geographical space to transmit and exchange information. The extension of exhibitions covers various types of expos, trade shows, large, medium, and small conferences, cultural events, festivals, and more.

The Report on the Development of China’s Exhibition Economy 2024 released by China Council for the Promotion of International Trade shows that a total of 3844 economic and trade exhibitions were held in China in 2024, with a total exhibition area of 155 million square meters. The number of exhibitions remained basically the same as the previous year, and the exhibition area increased by 10.1% year-on-year. China’s exhibition industry has shown a good trend of steady development. The report shows that the number of small exhibitions with an area of 10000 square meters or less will significantly decrease by 25.8% year-on-year in 2024; The number of large and medium-sized exhibitions ranging from 50000 to 100000 square meters has increased significantly, with a year-on-year increase of 11.8%. The scale and structure of exhibitions continue to be optimized. From the perspective of regional distribution,  the eastern region has the highest number of economic and trade exhibition projects and exhibition areas, accounting for 67.3% and 72.5% of domestic economic and trade exhibitions, respectively.

In 2024, China’s exhibition industry seized the opportunity of developing the new quality productivity, actively explored the application of new technologies such as human-computer interaction, artificial intelligence, big data, and metaverse, and promoted the accelerated development of new exhibition scenes, models, and formats. In addition, the exhibition industry has become an important platform for showcasing the development achievements of China’s new quality productivity, with strategic emerging industries, future industries, and other popular display contents in the exhibition industry. In 2024, a total of 1064 industrial and technological exhibitions were held nationwide, ranking first among all types of exhibitions, with a significant year-on-year increase of 63.4%.

The pace of market-oriented transformation in the exhibition industry is constantly accelerating. In the top 100 exhibition projects in terms of exhibition area nationwide in 2024, the proportion of government sponsored exhibition projects decreased from 33% in 2023 to 25%. China’s exhibition projects and organizers have further aligned with international standards, significantly enhancing their international influence. As of the end of 2024, 265 exhibition projects in China were certified by the International Association of the Exhibition Industry (UFI), an increase of over 20% compared to the previous year.

Looking ahead to 2025, we can see that the continuous improvement of marketization will further promote the standardized and efficient development of the exhibition industry, and the exhibition industry will accelerate towards a smarter and greener direction. The exhibition industry in our country will continue to maintain a steady development trend and play an important role in promoting high-quality economic development, international cooperation, and opening up to the outside world.

The intersection and integration of digital economy and exhibition economy is becoming a trend, and big data and intelligence will strongly promote innovation in business models and management services. New technologies such as AI will enhance the immersive experience of digital exhibitions, and the digitization of exhibition hall management will promote effective customer docking. In recent years, new technologies have been widely used in exhibition activities, from the collection and statistics of on-site data to the common development of online and offline exhibitions, from the application of information technology to the integration of exhibition technology capital, all fully reflecting the overall trend of “integrated development of exhibition and technology”.

With the deepening of opening-up to the outside world, the trade links between China and other countries have become closer, and the growth of foreign trade has driven the frequency and scale of Chinese enterprises participating in exhibitions abroad to gradually increase. The provinces and cities along the “Belt and Road” and the exhibition industry actively support the national strategy, and have put forward more exhibition suggestions and ideas. The “Belt and Road” foreign exchange and cooperation platform pattern with different focuses, distinctive themes and distinctive characteristics will gradually be formed nationwide, and the countries along the “Belt and Road” will be promoted to establish closer economic and trade ties. The exhibition projects of the “Belt and Road” countries will enter a period of rapid development.  

Governments at all levels attach great importance to the development of the exhibition industry and continuously introduce a series of supportive policies. If the central government proposes to promote the resumption of domestic offline exhibitions and support enterprises to participate in overseas exhibitions; at the local level, measures such as development plans, financial support, and industry promotion have been introduced to provide strong support for the sustained recovery of the exhibition industry.

4. Analysis of the aviation exhibition industry

There are already dozens of globally influential air shows, among which the Paris Air Show, Farnborough Air Show, and Singapore Air Show have been long-standing and influential. Although the China Air Show has been established for a relatively short period of time, it has a high starting point and rapid development, and has also entered the forefront, becoming an international first-class air show.  

On February 20, 2024, the Singapore Airshow 2024 was held. The narrow body passenger aircraft C919, independently developed by China, made its debut abroad and participated in an aviation exhibition for the first time.

The exhibition forms of aviation exhibitions are constantly being innovated and enriched. At several influential international air shows around the world, the coverage of exhibits has expanded from primarily aircraft and other aviation products to various fields such as land, sea, space, electricity, and the internet. Large international air shows generally include various methods such as static displays, flight performances, dynamic displays, video demonstrations, online virtual displays, etc., integrating professionalism and viewing. In addition, product promotion, trade negotiations, academic exchanges and other activities will be held at the air show.

Nowadays, the influence of air shows has extended from the economic and technological fields to the political field. Whether it is an emerging air show or a long-standing one, the host countries are all striving to expand the source and scale of exhibitors to enhance their own status and influence.

Taking the 15th International China Aviation and Aerospace Exhibition for example, the exhibition showcased the technological innovation achievements in China’s aerospace and defense fields, and built a platform for domestic and foreign enterprises to exchange and cooperate. The transaction volume of the year’s air show reached 285.6 billion yuan, with 1195 aircraft signed, setting a new high in the number of aircraft. In addition, as the only international professional aviation and aerospace exhibition approved by the central government in China, the China International Aviation and Aerospace Exhibition has developed into a blue sky event that integrates trade, professionalism, and viewing, representing the advanced technology mainstream of the international aviation and aerospace industry today, and is listed among the world’s top five aviation exhibitions.

5. Analysis of the aviation industry of Jilin City

In 2017, Jilin City was designated as one of the first comprehensive demonstration zones for the general aviation industry in China, with obvious advantages in aviation maintenance support, aviation education and training. Jilin Aviation Maintenance Co., Ltd. is the only comprehensive aviation maintenance support enterprise in Northeast China and the largest aviation industry enterprise in Jilin Province. In recent years, with the completion and operation of new projects, its maintenance capabilities have been greatly improved. During the 14th Five-Year Plan, Shenyang Aircraft Corporation and other major aircraft manufacturers plan to release supporting production capacity on a large scale to the society, providing a good development opportunity for Jilin City’s aviation industry.

1.1.3 Technical analysis

This project is planned and constructed in the Economic and Technological Development Zone of Jilin City. The aviation industry in Jilin City is developing well, and the design and construction technology of aviation exhibitions is mature, which can provide advanced planning concepts and design solutions for the project.

1.1.4 Advantageous conditions of project construction

(1) Policy advantages

In the 14th Five-Year Plan for the Development of General Aviation, it is explicitly stated to support the organization of aviation sports events and exhibitions with international influence, and to widely carry out mass aviation sports activities. Encourage enterprises to innovate general aviation consumer services, actively expand emerging consumer formats, develop general aviation derivative products, promote the creative economy of general aviation, and meet diverse general aviation consumer needs. Support the innovative development of aviation sports participants and promote the creation of aviation sports clusters and industrial belts in areas with good foundations. Encourage self use recreational flying. Fully leverage the role of local governments, encourage non-commercial general aviation activities, support private flights for mass entertainment, and accelerate the growth of consumer groups.

The Ministry of Industry and Information Technology, the Ministry of Science and Technology, the Ministry of Finance, and the Civil Aviation Administration of China have issued the “Implementation Plan for Innovative Applications of General Aviation Equipment (2024-2030)”, which proposes that by 2027, China’s general aviation equipment supply capacity and industrial innovation capacity will be significantly improved, and new general aviation equipment with unmanned, electrified, and intelligent technological features will be commercially applied in urban air transportation, logistics distribution, emergency rescue, and other fields. By 2030, general aviation equipment will have been fully integrated into various fields of people’s production and life, becoming a powerful driving force for low altitude economic growth and forming a trillion dollar market scale.

The State Council Government Work Report in 2024 proposes to vigorously promote the construction of a modern industrial system, accelerate the development of new quality productive forces, actively cultivate emerging and future industries, and actively create new growth poles such as bio-manufacturing, commercial aerospace, and low altitude economy.

On July 31, 2023, the General Office of the State Council forwarded the Notice of the National Development and Reform Commission on Measures to Restore and Expand Consumption, requiring the promotion of cultural, entertainment, sports, exhibition and consumption; it encourages all regions to increase policy support for activities such as commodity exhibitions, expos, trade fairs, shopping festivals, folk festivals, brand exhibitions, and specialty markets, and further expand exhibition consumption.

The General Office of the People’s Government of Jilin Province proposes to support the development of low altitude tourism routes and encourage the development of air tourism products such as air tours, aviation experiences, and aviation sports in the issuance of several policies to support the development of the general aviation industry. Actively carry out pilot programs for general aviation tourism and encourage key tourist cities and eligible tourist areas to open low altitude tourism routes. We will include excellent general aviation enterprises that develop tourism and aviation products in the province’s support for expanding tourism enterprises.

(2) Resource advantages

Jilin City has great potential for resource development. The installed capacity of power sources in the city is 10 million kilowatts, with an additional 3.279 million kilowatts added during the 14th Five-Year Plan, an average annual growth rate of 8.3%. Among them, coal-fired power generation accounts for 3.07 million kilowatts, accounting for 30.7%; gas power generation of 860000 kilowatts, accounting for 8.6%; wind power is 1.54 million kilowatts, accounting for 15.4%; photovoltaic power generation of 700000 kilowatts, accounting for 7%; 3.5 million kilowatts of hydropower (3.2 million kilowatts of conventional hydropower and 300000 kilowatts of pumped storage), accounting for 35%; 270000 kilowatts of biomass power generation, accounting for 2.7%; waste to energy generation of 58000 kilowatts, accounting for 0.6%; the installed capacity of new and renewable energy accounts for 60.7% of the total installed capacity. It is expected that by 2025, the power generation will have reached 20.63 billion kilowatt hours, and the total transformer capacity of urban and rural power grids will have reached 4891.1 megavolt amperes.

The available land area in Jilin City is 853 hectares, including 74 hectares of commercial land, 500 hectares of industrial and mining storage land, 179 hectares of residential land (including guaranteed land for affordable housing), and 100 hectares of other land (including land for public management and public services, transportation, water bodies and water conservancy facilities, and special land). There is a large stock of exploitable land resources, and newly added and reserved land can meet the needs of new projects. Land prices are at a low level among 41 cities in Northeast China.

(3) Industrial advantages

Jilin City, as one of the first pilot areas for the opening of low altitude airspace and the first pilot cities for the comprehensive demonstration zone of the aviation industry in China, has obvious industrial advantages.

The cultural and tourism industry in Jilin City has also been very active in recent years, with a significant increase in the activity of people and logistics, providing a good foundation for the development of low altitude economy and exhibition economy. At present, Jilin City is developing new quality productive forces according to local conditions, making every effort to build one center, and four bases. At the same time, Jilin Municipal Party Committee and Government are actively attracting investment, introducing Qingniao General Aviation Group and other companies to expand the application scenarios of aviation sports. At the same time, they are doing a good job in medium and long-term planning and construction, promoting the low altitude economy to take off in the city.

(4) Talent advantages

Jilin City has universities such as Northeast Electric Power University, Jilin General Aviation Vocational and Technical College, Jilin Electronic Information Vocational and Technical College, Jilin Industrial Vocational and Technical College, etc. These universities provide a continuous stream of talent support for enterprises. These talents not only possess rich practical experience, but also have high technical level and innovation ability. They are able to solve various technical problems in the production process, improve production efficiency and product quality. At the same time, these professional skilled talents can actively participate in the technological innovation and product research and development work of the enterprise, providing strong guarantees for the sustainable development of the enterprise.

At the same time, Jilin City has a large number of high-quality industrial workers. After training by enterprises and public welfare institutions, more than 10000 skilled talents are sent to the society every year, and more than 20000 people of various types are trained for the society. The labor resource advantages are obvious, and the proportion of skilled workers is at a high level in the urban agglomeration of Northeast China. The labor force is in a dividend period, and the labor cost is relatively low, which can meet the needs of various enterprises.

1.2 Contents and scale of project construction

The project covers a total area of 100000 square meters and plans to build an aviation exhibition center. Combining large-scale aviation performances, static aviation equipment exhibitions, etc., it will enrich the industrial content of exhibition, trade transactions, and leisure living in Jilin City. It will expand the specifications and participation scale of the exhibition year by year, and build an internationally renowned exhibition brand.

The total construction area of the project is 80000 square meters, mainly consisting of a large aviation performance area, a static aviation equipment display area, an innovation museum exhibition area, and a flight experience area.

① Large scale aviation performance area: including professional fixed wing aircraft, helicopters, powered parachutes, glider performances, parachute performances, and other projects.

② Static aviation equipment display area: display various aviation equipment, such as power systems, onboard equipment, aviation materials, spare parts, electromechanical navigation, communication equipment, sensors, supporting equipment, modified equipment, special equipment, maintenance equipment tools, etc.

③ Innovation hall exhibition area: construct an innovation hall to showcase new technologies and achievements related to general aviation.

④ Flight experience area: The general aviation exhibition provides several aircraft for visitors to experience flying. Visitors can register in advance to participate in flight experiences and personally experience the unique flying charm of various aircraft.

1.3 Total investment of the project and capital raising

1.3.1 Total investment of the project

The total investment of the project is 500 million yuan, including the construction investment of 425 million yuan and current funds of 75 million yuan.

1.3.2 Fund raising

Self-financing by the enterprise

1.4 Financial analysis and social evaluation

1.4.1 Main financial indexes

After the project reaches the production capacity, its annual sales revenue will be 825.93 million yuan, its profit will be 115.74 million yuan, its investment payback period will be 7.4 years (after the tax, including the construction period of 2 years) and its return on investment will be 23%.

Note: “10 thousand yuan” in the table is in RMB.

1.4.2 Social evaluation

The construction of the aviation exhibition center not only showcases outstanding achievements in the development of the aviation industry, enriches people’s cultural life after work, but also drives local economic development. Especially in expanding the urban influence of Jilin City and creating a new business card for the city, it plays a unique and irreplaceable role, providing tremendous support for cultivating new economic growth points.

1.5 Cooperative way

Joint venture or cooperation, and other methods can be discussed in person.

1.6 What to be invested by the foreign party

Funds, and other methods can be discussed in person.

1.7 Construction site of the project

Aviation Industry Park of Jilin Economic and Technological Development Zone

1.8 Progress of the project

It is in the planning phase.

2. Introduction to the Partner

2.1 Basic information

Name: Management Committee of Jilin Economic and Technological Development Zone

Address: 499 Jiujiang Road, Jiuzhan Neighborhood, Jilin City

2.2 Overview

Jilin Economic and Technological Development Zone is located in the northwest suburbs of Jilin City. It was established in 1998 and promoted to a national level economic and technological development zone in 2010. The administrative jurisdiction covers an area of 93 square kilometers, with a built-up area of 20.4 square kilometers. The leading industries include new materials, fine chemicals, biology, medicine, etc. It is a national level carbon fiber high-tech industrialization base recognized by the Ministry of Science and Technology, a national level science and technology enterprise incubator for chemical new materials mainly based on carbon fiber, a demonstration base for new industrialization of carbon fiber and composite materials recognized by the Ministry of Industry and Information Technology, a national level patent industrialization pilot base recognized by the Intellectual Property Office, one of the first batch of national general aviation industry comprehensive demonstration zones approved by the National Development and Reform Commission, and a research and production base for large fiber bundle carbon fiber and products recognized by the Chemical Fiber Association. It is the most competitive agglomeration area of fine chemical industry in Northeast China.

2.3 Contact method

Contact method of the unit where the project is located:

Contact unit: No. 1 Investment Promotion Bureau of Jilin Economic and Technological Development Zone

Postal code: 132000

Contact person: Cao Jian

Tel: +86-432-66490821  

   +86-15044287009

E-mail: 476696151@qq.com

Contact method of the city (prefecture) where the project is located:

Contact unit: Investment Promotion Service Center of the Bureau of Commerce of Jilin City

Contact person: Jiang Yuxiu

Tel: +86-432-62049694   

    +86-15804325460  

E-mail: jlstzcjfwzx@163.com